Legendary film actor Steve McQueen wearing his Red Wing boots. The Minnesota company is working with his family on a new campaign.
(Red Wing Shoes)
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Legendary movie star Steve McQueen loved the fast track, and always wore the same pair of Red Wing boots. Minnesota’s Red Wing Shoes partnered with his family, in particular granddaughter Molly McQueen, on a new campaign that celebrates the King of Cool by promoting the ideas of legacy clothing and sustainability.
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The newest “Will your Wings” campaign featuring McQueen starts this week and encourages customers to pass down their beloved Red Wing boots to heirs. The campaign is “our representation of steering clear of fast fashion,” said Red Wing creative director Aaron Seymour-Anderson. “This is intentionally a campaign that is pushing against fast fashion. Our boots last so long that you can hand them down to someone else.”
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To kick off the idea, the Red Wing boots, Minn.-based manufacturer is partnering on a limited edition of the “Classic Moc” Red Wing boots worn by McQueen in the 1960s and 1970s, including on the cover of Sports Illustrated.
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The updated leather boots feature a McQueen signature and “278,” his racing number. While the new and somewhat contrarian marketing campaign highlights a well-known player in America’s $95 billion footwear marketplace, the company does not expect it to win any sales awards.
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…That’s because only about 500 pairs of the $420 McQueen Classic Mocs will be made. They will be sold online and in 20 of Red Wing’s 575 stores, including the flagship store in Red Wing. To emphasize the legacy angle, store clerks will stitch fabric “legacy gifting tags” inside the tongue of each boot. Customers can then write their own name on the tag, along with the name of the person to whom they’ll will the boots.
Mary Van Note and Beth Perro-Jarvis, former Fallon ad executives and founders of the Minneapolis-based brand strategy and research firm Ginger Consulting, said Red Wing’s marketing approach takes a page from the “sneaker drops” that other shoe companies do. They will release only 20 or so pairs of an exclusive design to one or two obscure retail shops.
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That creates a big buzz, heightens demand and increases the chance a buyer will drop big money for what they see as a luxury item.
Duluth Winter Wonderland Tour!
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Kick off your Christmas season with a weekend full of festive fun! Join us as take a coach bus to Duluth, where we explore the enchanting beauty of the Duluth area—whether it’s revisiting places you’ve cherished or discovering new favorites that will create lasting holiday memories. From twinkling lights to cozy winter activities, this trip will fill your heart with joy now and for years to come!
Experience the ultimate winter getaway with our Duluth Winter Wonderland Tour! Explore festive lights at Bentleyville, historic Glensheen Mansion, and breathtaking views from Enger Tower. Enjoy delicious meals and exclusive tours, making this a holiday trip you won’t forget.
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Experience a delightful winter getaway with our immersive tour, designed to offer a perfect blend of festive charm and scenic beauty. Begin your adventure with a scrumptious dinner at Tobies Restaurant & Bakery, where you can choose from a curated menu or explore additional options at your leisure. The journey then takes you to the Duluth Winter Village, a one-weekend-only holiday market set against the picturesque backdrop of Lake Superior and the Lift Bridge.
As evening falls, your private coach will whisk you away to Bentleyville Lights, where the twinkling displays and cozy atmosphere make for an enchanting experience. Sip on hot cider or cocoa as you wander through the dazzling light show and browse the festive gift shop. The next day, indulge in a delicious pre-ordered lunch at Blackwood’s Restaurant before embarking on a private tour of the historic Glensheen Mansion, beautifully adorned for the Christmas season.
To complete your tour, take in the stunning panoramic views from the historic Enger Tower. This must-see landmark provides breathtaking vistas of Duluth Harbor, offering a perfect finale to your memorable trip. Enjoy this unique combination of holiday magic and local history, and create lasting memories on this special journey.
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-Departure & Dinner: Kick off your journey with a delicious dinner at Tobies Restaurant & Bakery. Choose from a pre-selected menu or explore additional options with your cash or card.
-Winter Village: Stroll through the charming Duluth Winter Village, open only one weekend a year. Enjoy festive shopping with Lake Superior and the Lift Bridge as your backdrop.
-Bentleyville Lights: Board your private coach to the dazzling Bentleyville Lights. Explore the light displays, sip hot cider or cocoa, and visit the festive gift shop.
-Dinner at Blackwoods: Relish a pre-ordered dinner at Blackwoods Restaurant, featuring a delicious entrée, dessert, and your choice of soda or water.
-Glensheen Mansion Tour: Experience a private tour of the beautifully decorated Glensheen Mansion on Lake Superior. Learn about its history and pick up unique gifts from the mansion’s store.
-Lunch Return: Enjoy a fantastic selection of lunch options at Blackwoods Restaurant on the return trip, included in your tour package.
-Enger Tower Views: Cap off your trip with breathtaking panoramic views from the historic Enger Tower, a must-see landmark offering stunning vistas of Duluth Harbor.
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The price per person includes:
Coach Bus Transportation to all locations
Hotel for 2 nights stay in the Duluth area, double occupancy
Entrance to the Glensheen Mansion, and Bentleyville Lights
2 meals at Blackwood’s Restaurant
Meal at Tobies
The Enger Tower
Continental Breakfast at Hotel
Minnesota News: As part of its 2014 collection of recipes “The United States of Thanksgiving,” the New York Times upset most of the state of Minnesota by claiming we celebrate Thanksgiving with what appeared to be a disgusting, broiled grape salad.
The Times said it “scoured the nation for recipes that evoke each of the 50 states,” and Minnesota wound up with this grape monstrosity mixed with sour cream and topped with brown sugar.
We weren’t so much mad as we were disappointed.
Minnesotans like their salads. And they take the art of making a dish of mixed ingredients held together with condiments or salad dressings — typically served chilled — in directions that may seem … different to some folks outside the Midwest.
The mixed ingredients can be anything, not just lettuce and vegetables. I’m talking about mini marshmallows, pineapple tidbits and chopped-up candy bars. They are often topped with coconut or crushed pecans.
Condiments and dressings can range from a coating of Cool Whip to a binder of fruity Jell-O. (Sometimes both!)
And, for this Minnesotan — and the many others outraged by Grapegate — we do not put salads in the oven.
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Minnesotans knew something was amiss with this grape salad from the first step.
“Heat broiler.”
No.
“Place under broiler…”
Absolutely not.
The recipe calls for chilling the dish after preparation (thank goodness), but why sour cream?
“Other versions, I hear, call for softened cream cheese and nondairy ‘whipped topping;’ I can’t say I’ll be trying that.”
The audacity.
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Well you really should have, David. And you should have kept it out of the oven.
Also, was using a single source for this endeavor really the best choice? Who was this mysterious, unnamed “Minnesota-born heiress” that claimed grape salad “was always part of the holiday buffet” anyways? I don’t care that she “made a lot of Swedish pancakes with lingonberries,” as you stated in your response to outraged Minnesotans.
I agree with a Facebook commenter on the Times’ post about the recipe: The only royalty I trust on this matter are dairy princesses.
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Minnesota food folks were riled. James Beard Award-wining food writer Dara Moskowitz Grumdahl told MPR News in November 2014:
“I could not be more outraged by the whole grape salad thing. That has nothing to do with Minnesota. We don’t grow those green table grapes. We definitely don’t grow them in November … and pecans are from the south,” she said. “I think it’s almost like a veiled insult. They want to be beating us over the head with Jell-O salad but they don’t actually have the guts to do it.”
Amy Thielen, author of the James Beard Award-winning “The New Midwestern Table” cookbook, was also baffled at the Times’ choice for Minnesota.
“In all of my research, in all of the church cookbooks I have and all of the Minnesota food books that I have, I have not found grape salad … and nobody in Minnesota would call themselves an heiress,” Thielen told MPR News in 2014. “I did get one lead from my aunt, and she said that she remembered a grape salad that they served at the Lowell Inn in Stillwater. And so I called them, and it’s actually called Grapes Devonshire. That sounds like a dish fit for an heiress, right?”
NPR’s pop culture correspondent Linda Holmes even chimed in with her experience after living in Minnesota for 10 years.
“I have never in my life heard of a grape salad. Not at Thanksgiving, not at Christmas, not during a Vikings game, not during the Winter Carnival, not during the State Fair, and not during the greatest state holiday: the annual hockey tournament of the Minnesota State High School League,” she said. “Please don’t accuse us of being best represented by a tradition (?) of heating up grapes for Thanksgiving.”
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Oh! Top 50 Grape Salad Recipes Volume 4: A Must-have Grape Salad Cookbook for Everyone
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The Dayton’s Fourth-Annual Holiday Market
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More than 100 vendors will participate in this year’s market at 700 Nicollet Mall, bringing holiday shopping back to the place where, well, holiday shopping used to happen.
It’s a welcome addition for the iconic building after it was revealed in October that the Dayton’s Project went into receivership.
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“Dayton’s Holiday Market has always been about bringing joy and a sense of nostalgia back to this cherished Minneapolis landmark,” Dayton’s Holiday Market Curator Mich Berthiaume says. “With beloved traditions and exciting new attractions and vendors, we’re thrilled to offer visitors an unforgettable experience that celebrates both the magic of the holiday season and the community spirit of Downtown Minneapolis.”
The Holiday Market runs through December 28th. Beyond its deluge of local vendors, the burgeoning holiday tradition will have special events taking place throughout its nearly two-month span.
New events for the 2024 edition include the launch of a Minnesota Sports Hall of Fame Experience on the building’s lower level, opening on Nov. 29. The free display will walk through highlights in Minnesota sports, which probably doesn’t include a shrine to fans who continue to support men’s teams despite, well, you know.
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Chef Kamal Mohamed — whose StepChld was recently featured on Guy Fieri’s Diners, Drive-Ins and Dives — will bring back the Dayton’s Oak Grill Wild Rice Soup as well. It’s served with bread and pastries from the chef’s Parcelle café and will be available at Giftable Local Food Market, which features 27 local food vendors.
The North Loop menswear staple, MartinPatrick3, is designing the holiday window displays for the Dayton’s Project. The gingerbread-inspired display, titled “Land of 10,000 Sweets,” will be on display throughout the market’s season.
Bring Me the News – Dustin Nelson
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The Dayton’s Fourth-Annual Holiday Market
Monday through Saturday each week from 10 a.m. to 6 p.m. and on Sunday from 11 a.m. to 5 p.m.
There will also be extended hours during Holidazzle events on Wednesday, December 18th – Sunday, December 22nd.
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700 Nicollet Mall
Minneapolis, MN
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Ariana Grande Sparkles For The Holidays In Her Debut Swarovski Campaign
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Twinkle Weekend and City Tree Lighting
Thursday, December 5th – Saturday, December 7th, 4:00 pm
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