by doitinnorth | Sep 21, 2025 | evergreen, people/passions
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It’s been a beautiful journey!
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Dear subscriber family and friends,
It feels like just yesterday that I began this site, fueled by passion and dedication to sharing weekly curated stories about our North. Now, as we approach our sixth year, the time has come to sunset this project—a moment that feels fitting announced on Labor Day.
The site’s content will remain available for viewing through August 2026 and be accessible on our social media platforms.
With gratitude for your support and readership,
Gregg Tusler
Creative/Editorial Director
greggtusler.com
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Interested entities in carrying forward the doitinnorth.com domain/brand, please contact: info@doitinnorth.com
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About
Historical
Minnesota became the 32nd state of the Union on May 11th, 1858. A small extension of its northern boundary makes it the most “northerly” of the 48 contiguous states. This peculiar protrusion came from a boundary agreement with Great Britain before the land had been carefully surveyed. Minnesota is bordered by the Canadian provinces of Manitoba and Ontario to the north, Lake Superior and Wisconsin to the east, Iowa to the south, and South Dakota and North Dakota to the west.
Contemporary
The idea of “North” as a cultural identity is a more recent story. In 2014, writer Tim Gihring published an article exploring how the term was being shaped, marketed, and adopted. His reflections—and a follow-up piece in 2018—sparked my own curiosity when I returned to my native Minnesota after living in New York City.
As “North” began appearing in taglines, campaigns, and conversations, I wondered: What does it truly mean? Where could someone go to find a clear expression of it?
That question led to the creation of doitinnorth.com. This site became a home for exploring and celebrating “North” by curating the unique history and crafted culture of Minnesota—its events and destinations, art and design, style and lifestyle, people and places, food and drink, shops and experiences. A place for insiders and out-of-towners alike to see what “North” really looks and feels like…
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Visit and subscribe to my on-going project highlighting curated industry beauty, fashion, photo, art and music news: salonwithoutwalls.com
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by doitinnorth | Sep 14, 2025 | evergreen, people/passions
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It’s been a beautiful journey!
…
Dear subscriber family and friends,
It feels like just yesterday that I began this site, fueled by passion and dedication to sharing weekly curated stories about our North. Now, as we approach our sixth year, the time has come to sunset this project—a moment that feels fitting announced on Labor Day.
The site’s content will remain available for viewing through August 2026 and be accessible on our social media platforms.
With gratitude for your support and readership,
Gregg Tusler
Creative/Editorial Director
greggtusler.com
…
Interested entities in carrying forward the doitinnorth.com domain/brand, please contact: info@doitinnorth.com
…
About
Historical
Minnesota became the 32nd state of the Union on May 11th, 1858. A small extension of its northern boundary makes it the most “northerly” of the 48 contiguous states. This peculiar protrusion came from a boundary agreement with Great Britain before the land had been carefully surveyed. Minnesota is bordered by the Canadian provinces of Manitoba and Ontario to the north, Lake Superior and Wisconsin to the east, Iowa to the south, and South Dakota and North Dakota to the west.
Contemporary
The idea of “North” as a cultural identity is a more recent story. In 2014, writer Tim Gihring published an article exploring how the term was being shaped, marketed, and adopted. His reflections—and a follow-up piece in 2018—sparked my own curiosity when I returned to my native Minnesota after living in New York City.
As “North” began appearing in taglines, campaigns, and conversations, I wondered: What does it truly mean? Where could someone go to find a clear expression of it?
That question led to the creation of doitinnorth.com. This site became a home for exploring and celebrating “North” by curating the unique history and crafted culture of Minnesota—its events and destinations, art and design, style and lifestyle, people and places, food and drink, shops and experiences. A place for insiders and out-of-towners alike to see what “North” really looks and feels like…
…
Visit and subscribe to my on-going project highlighting curated industry beauty, fashion, photo, art and music news: salonwithoutwalls.com
…
by doitinnorth | Sep 6, 2025 | people/passions
Our Minnesota Loon
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It’s been a beautiful journey!
…
Dear subscriber family and friends,
It feels like just yesterday that I began this site, fueled by passion and dedication to sharing weekly curated stories about our North. Now, as we approach our sixth year, the time has come to sunset this project—a moment that feels fitting announced on Labor Day.
The site’s content will remain available for viewing through August 2026 and be accessible on our social media platforms.
With gratitude for your support and readership,
Gregg Tusler
Creative/Editorial Director
greggtusler.com
…
Interested entities in carrying forward the doitinnorth.com domain/brand, please contact: info@doitinnorth.com
…
About
Historical
Minnesota became the 32nd state of the Union on May 11th, 1858. A small extension of its northern boundary makes it the most “northerly” of the 48 contiguous states. This peculiar protrusion came from a boundary agreement with Great Britain before the land had been carefully surveyed. Minnesota is bordered by the Canadian provinces of Manitoba and Ontario to the north, Lake Superior and Wisconsin to the east, Iowa to the south, and South Dakota and North Dakota to the west.
Contemporary
The idea of “North” as a cultural identity is a more recent story. In 2014, writer Tim Gihring published an article exploring how the term was being shaped, marketed, and adopted. His reflections—and a follow-up piece in 2018—sparked my own curiosity when I returned to my native Minnesota after living in New York City.
As “North” began appearing in taglines, campaigns, and conversations, I wondered: What does it truly mean? Where could someone go to find a clear expression of it?
That question led to the creation of doitinnorth.com. This site became a home for exploring and celebrating “North” by curating the unique history and crafted culture of Minnesota—its events and destinations, art and design, style and lifestyle, people and places, food and drink, shops and experiences. A place for insiders and out-of-towners alike to see what “North” really looks and feels like…
…
Visit and subscribe to my on-going project highlighting curated industry beauty, fashion, photo, art and music news: salonwithoutwalls.com
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by doitinnorth | Aug 31, 2025 | style/mode
Fashion & Beauty: Earlier this month, the Q2 Lyst Index was released – the shopping app compiles the quarterly report through online searches and catalogued social-media data – seeing the Miu Miu boat shoe land at number four on the quarter’s hottest products (fellow top-tenners were a Skims white tank, Adidas sports shorts and the renaissance of the Isabelle Marant heeled sneaker). Miuccia Prada has long had a soothsayer-like quality – recent seasons have seen her sliced-away mini skirts, hanging bag charms, and ballet shoes achieve style ubiquity – and though the boat shoes were first shown in her S/S 2024 show for the Prada sister brand, it has taken a year for them to achieve true virality (Miu Miu released further iterations for Summer 2025).
The boat shoe’s appeal can be broken down by two prevailing trends: first, the rise of low-effort, off-duty footwear (The Row’s flip-flops or spa-style jelly shoes are examples, as is the rise of the Charvet slipper), second, the re-emergence of a preppy uniform (Jonathan Anderson’s first Dior Men collection featured cable-knit sweaters and schoolboy striped shirts, and a similar collegiate mood was struck at Michael Rider’s Celine debut earlier this summer). The boat shoe – traditionally designed to be worn on boats and yachts to prevent scuff marks on deck – has long straddled these two worlds, making it ripe for revival. And, while the Sebago or Sperry Topsiders remain the classical blueprint, fashion’s take on the style is altogether more eclectic – here, the Wallpaper* style team select ten of the best boat shoes of the season, from studded to slip-on, square-toed to two-tone.
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The ‘Plume’, a kind of moccasin-cum-boat shoe, was perhaps the best-known creation of Simone Bellotti during his brief (but much-celebrated) tenure at Swiss fashion house Bally. And, though Italian designer might have recently left for a new position as creative director of Jil Sander, the ‘Plume’ remains (and looks to stay) a part of the Bally roster. Of the many iterations of the style – which includes versions in suede, two-tone and perforated leather, or with penny loafer detailing – our favourite is this pair dotted with metal studs.
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Loewe
Leather Campo Boat Shoes
The unique ‘flipper’ shape of Loewe’s ‘Campo’ sole – introduced by Jonathan Anderson during his tenure at the Spanish house – has been applied to numerous footwear archetypes, from loafer to Mary Jane. The ‘Campo’ boat shoe, though, is particularly appealing – not simply for its intriguing shape, but also for the knotted charm which hangs off the laces.
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Miu Miu
Canvas and Bleached Leather Boat Shoes
Miu Miu’s boat shoe is arguably the shoe of the summer: introduced by the house as part of its S/S 2024 collection, it has since achieved the type of virality of other recent exports from the house, from micro-minis to chain belts and bag charms (its suede iteration was the fourth hottest item on the Lyst Index for Q2). This pair is primed for the final days of summer, crafted from lightweight canvas and leather bleached to give the appearance it’s been left in the sun.
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Brunello Cucinelli
Leather Boat Shoes
There’s something to be said for a classic, and this pair by Italian brand Brunello Cucinelli – known for its craft-centric approach – captures the boat shoe’s perennial appeal. Look closer, though, and they come with an elegant twist – the side laces are actually crafted from hundreds of delicate brass Monili beading, a Brunello Cucinelli signature.
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Valentino Garavani
Palm Avenue Vlogo Leather Boat Shoes
In his first year at Valentino, Alessandro Michele has brought his eclectic eye to the Roman house, fusing a mood of romance with nods to the burgeoning jet set of the 1960s and 1970s. These fall into the latter camp: a vintage-feel boat shoe with top-stitch detailing, twisted leather laces and the Valentino monogram, stamped in gold.
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Dries Van Noten
Patent Leather Boat Shoes
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Crafted from patent leather with a crackled finish, Dries Van Noten’s take on the boat shoe elevates the style to evening wear with a stacked leather sole more commonly found on dress shoes. They also have an intriguing shape: the wide, rounded toe is constructed from gently puckered leather, while twisted leather laces add to their tactile appeal.
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Saman Amel
City Moc Suede Boat Shoes
Swedish tailoring brand Saman Abel’s take on the boat shoe – ultra-flat, soft in construction – has fast become ubiquitous in style circles (during Men’s Fashion Week they were unmissable). This version comes in deep blue suede with contrasting black laces.
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Miu Miu
Faded Suede Mules
This slip-on version of the Miu Miu boat shoe sees it combined with another footwear style of the season – the slipper (we named it the shoe of the A/W 2024 season, and its appeal is showing no signs of abating). Faded as if well-loved and time-worn, they feature the boat shoe’s recognisable leather laces and eyelets.
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Ralph Lauren Purple Label
Harold Leather Boat Shoes
The boat shoe is rooted in the traditions of preppy style, a mode of dress that Ralph Lauren has honed since the brand was founded in the late 1960s. This pair by the brand’s Purple Label – the highest-end iteration of the brand – is part boat, part car shoe, featuring tasselled laces and gripped rubber soles.
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Jacquemus
The Batto Boat Shoe
Inspired by his takeover of Monte-Carlo Beach Club earlier this summer, Simon Porte Jacquemus’ riff on the boat shoe features a gently squared toe for a typically graphic take on the style. Titled the ‘Batto’, they come in shades of pale, buttercup yellow, 1970s-tinged tan suede and glossy black – the latter with a textural mock-croc finish.
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By Jack Moss
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Preppy Style: A Modern Guide to Timeless Fashion
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ICYMI
Sherwin-Williams’ 2026 Color Forecast Is Here and It’s Packed With 48 Fresh Hues
by doitinnorth | Aug 31, 2025 | events/locations
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Experience the harvest season at the Farm at the Arb with this annual family-friendly festival, complete with hands-on harvesting sugar beets, corn and potatoes; a beer garden and food trucks; live entertainment and activities for all ages. New this year, we will feature a special celebrity baking showcase with Minnesota’s own Zoë François in the Myers Education Center kitchen and book signing in the Red Barn
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About
- New this year, we welcome Minnesota’s own Zoë François, pastry chef and baker extraordinaire, who will kick off the sugar beet harvest and sign copies of her New York Times best-selling book “Zoë Bakes Cookies” as well as “Zoë Bakes Cakes.”
- Visitors can learn directly from Minnesota food growers and producers while exploring interactive exhibits, games and hands-on activities in the KWS Family Tent
- Tour the crop plots and orchards
- Help harvest our Minnesota sugar beets, corn and potato
- Beet-weighing contest
- American Crystal Sugar will provide a free bag of sugar to participants — bringing the plant-to-plate experience full circle
- Make bouquets with flowers you can grow at home
- Learn about the cut-flower industry
- Learn how sugar beets move from seed to sugar in the store
- Live entertainment from TC Road Crew
- Big Ideas Learning Lab Trailer will offer demonstrations and Career Exploration VR (agricultural trades)
- Tastings in the kitchen with harvested foods
- Rootstock pop-up will offer food for purchase in the Summer Kitchen.
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Saturday, September 6th 10:00 AM – 3:00 PM
Field Fest Tickets
For this event, visitors can enter the Arboretum at the Farm at the Arb entrance gate or the main entrance by following the scenic
Three-Mile Drive and Peter C. Moe Drive to reach the farm. Have your admission ticket ready to scan at either entrance.
Admission: $0/Members & ages 15 and younger, $20 Non members
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