Minnesota Vikings cheerleaders will wear Lip Esteem lipstick for 2024-2025 season

Minnesota Vikings cheerleaders will wear Lip Esteem lipstick for 2024-2025 season

NANCY KUEHN | MSPBJ

Tameka Jones, founder of Lip Esteem LLC, holds one of her lipsticks in the color Rondo; Named after the Rondo Neighborhood in St. Paul where she lived much of her life.

Lip Esteem, a St. Paul-based beauty products startup, is about to get an NFL-sized dose of exposure: The company has been picked to provide lipstick for the Minnesota Vikings Cheerleaders during the upcoming football season.

Thank you Cam from the Minneapolis/St. Paul Business Journal (MSPBJ) for writing this article on Lip Esteem and our provision of lipsticks for the Minnesota Vikings Cheerleaders. The article also talks about us being the newest beauty product in all three Mississippi Market Co-ops starting in July. Starting my lipstick brand during Covid and after civil unrest seems like such a far fetched idea but I am realizing that when destiny meets preparation and purpose then anything can happen. I love makeup, I love beauty, I love vision, I Love my journey, I love all of your support and I truly love favor the God has shown Lip Esteem.

Behind The Brand

Tameka Jones knows the impact a little bit of lipstick can make. It transforms. It raises heads up high. It turns a few heads too. She knows this because she’s seen it in her own life. And Tameka wants to spend her life helping others feel confident and beautiful.

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